On January 28, 2026, a delegation led by Zeng Bin, Executive Vice President, Party Branch Secretary, and Secretary-General of the Association, visited the Chongqing Nanfang Xinhua Optical Valley Innovation Park to formally sign a strategic cooperation agreement with Chongqing Nanfang Xinhua Enterprise Management Consulting Co., Ltd. (hereinafter referred to as "Nanfang Xinhua"). This collaboration aims to leverage the complementary strengths of the Chengdu Hi-Tech Medical Association in standardizing industry development, linking industrial resources, and promoting technological innovation, along with Nanfang Xinhua's expertise in strategic consulting services. Together, they will assist healthcare enterprises in overcoming development bottlenecks, jointly propel the upgrading of corporate value chains toward higher value-added segments, and foster an open, collaborative, and mutually beneficial industrial ecosystem. This initiative seeks to inject new momentum into the high-quality development of the healthcare industry.
Prior to the signing ceremony, the Association's leadership, accompanied by executives from Nanfang Xinhua, visited the company headquarters to gain an in-depth understanding of its development history and business layout. The two sides engaged in substantive discussions on topics such as management consulting in the healthcare industry, talent cultivation, and project collaboration, reaching a high level of consensus on future cooperation directions and implementation pathways.
At the signing ceremony venue
At the signing ceremony, Zhang Yong, Chairman of Nanfang Xinhua, extended a warm welcome to the delegation from the Association and spoke highly of the significance of the collaboration between the two parties. Regarding the future cooperation pathway, he proposed three key areas of synergy: "sharing customer resources, jointly delivering projects, and piloting models as a priority." He suggested that both sides take concrete projects as the starting point to gradually establish a regularized collaboration mechanism, truly achieving complementary advantages and co-creation of value.
Zeng Bin, Secretary-General of the Association, noted that this cooperation is not only a practical step to promote the transformation and standardized development of the medical industry but also a significant initiative in response to the national call for "strengthening the country through science and technology and contributing to the nation through industry." He emphasized the strategic pivotal role currently played by the Chengdu-Chongqing economic circle in fields such as life sciences and modern traditional Chinese medicine. Moving forward, the Association and Nanfang Xinhua will focus on "life sciences + AI" as the central industrial axis, adopting a "dual-engine approach" where the right wing strengthens financial support while the left wing solidifies corporate strategic consulting and high-end talent supply. They will provide training and consulting services covering corporate strategy, organization, talent, operations, and marketing, with a particular focus on the industrialization of anti-aging disciplines and longevity technologies. This collaboration aims to build a platform for scientific and technological transformation and integration.
Subsequently, in the presence of representatives from both sides, Cheng Shuyang, Director of the Association’s Business Development Department, and Zhang Yong, Chairman of Nanfang Xinhua, signed the strategic cooperation agreement and exchanged plaques designating each other as "Strategic Cooperation Units." This marks the formal establishment of a long-term and stable partnership between the two parties.
To further deepen the collaboration, Nanfang Xinhua appointed Zeng Bin, Secretary-General of the Association, and Feng Huaizhi, Director of the Medical-Engineering Integration and Collaborative Innovation Center, as "Distinguished Experts." Additionally, Cheng Shuyang, Director of the Business Development Department, and Cao Lisha, Project Manager, were appointed as "Senior Consultants." Appointment letters were presented on-site. This initiative will significantly enhance high-quality collaboration between the two parties in areas such as professional consulting, research projects, and project evaluation.
Appointment Ceremony for Specially Appointed Experts and Senior Advisors
Hu Gengduan, Partner of the Management Consulting Division at Nanfang Xinhua, systematically introduced the company's service capabilities and representative cases in the healthcare industry consulting sector, and provided specific planning suggestions for the implementation of the next steps in the cooperation.
During the discussion session, both parties expressed their commitment to actively aligning with national policy directions, deeply integrating their collaboration into the virtuous cycle of "technology-industry-finance." By leveraging multiple stakeholders, they aim to explore the establishment of an industrial alliance to achieve dual objectives: generating short-term operational vitality and providing long-term strategic insights. Innovatively, they proposed the "Corporate Chief Health Officer" system, designed to offer businesses systematic, preventive, and performance-enhancing services akin to how a health officer safeguards human well-being. Simultaneously, they will build a long-term collaborative mechanism, starting with the signing ceremony, to initiate joint strategic planning. The focus will first be on creating replicable and verifiable success stories, using pilot projects to build trust. Additionally, they plan to develop capital-oriented training programs centered on key dimensions of interest to investors—such as talent teams, business models, and top-level design—to empower healthcare enterprises, ensuring they gain tangible benefits, active engagement, and measurable transformation.
This strategic cooperation not only marks a significant milestone for both parties in leveraging complementary strengths and achieving collaborative development but also serves as an active practice in responding to the demand for high-quality development in the healthcare industry and contributing to the Healthy China initiative. In the future, the Association and Nanfang Xinhua will continue to deepen the content and expand the scope of their collaboration. Relying on their professional expertise and pragmatic actions, they will jointly forge an exemplar of cross-regional industrial cooperation, contribute to advancing innovation, transformation, and collaborative development in the healthcare sector, and write a new chapter in the high-quality development of the health industry!
